Privacy
Acera Travel and Itinerantly Inspired LLC ("we", "us", "our") places a high value on your privacy. This Privacy Policy clarifies our key principles and approaches we adopt concerning the collection of your data, provided by our clients and prospective clients ("you", "user") through our Website (www.AceraTravel.com), phone calls, email, or personal interactions. The policy also details the circumstances under which Acera Travel uses and shares that information, as well as your rights related to this information. This Privacy Policy might undergo changes, which are discussed at the end of this document. Each time you use the Website, the current version of this Privacy Policy applies. Consequently, every time you use the Website, please check the date of this Privacy Policy (which appears at the start of this document) and review any updates since your last visit.
By using or accessing the Website, you are agreeing to the practices described in this Privacy Policy.
COLLECTION, USE, AND DISCLOSURE OF NON-PERSONALLY-IDENTIFYING INFORMATION
Website Usage: "Non-Personally-Identifying Information" is data that cannot directly link to a specific individual without the aid of additional information. In contrast, "Personally-Identifying Information" is data such as a name or email address that can be directly linked to a specific individual. Like most website operators, Acera Travel collects Non-Personally-Identifying Information from users of the Website. This information, made available by web browsers depending on their settings, includes the user’s Internet Protocol (IP) address, operating system, browser type, and the locations of the websites visited before, during, and after the use of the Website. While this information is not Personally-Identifying Information, Acera Travel may potentially deduce from an IP address a user’s Internet service provider, the geographical location of the visitor's connectivity point, and other statistical usage data. Acera Travel analyses Non-Personally-Identifying Information gathered from users of the Website to improve our understanding of how the Website is being used. By identifying usage patterns and trends, Acera Travel can enhance the Website to improve users’ experiences in terms of content and ease of use. Occasionally, Acera Travel may also publish Non-Personally-Identifying Information gathered from Website users in an aggregated form, for instance, a report on usage trends of the Website.
Web Cookies: A "Web Cookie" is a unique identifier assigned to you by a website and stored on your computer, which your browser provides to the website each time you make a query. We use cookies on the Website to track the services you have used, record your login details and user preferences, keep you logged into the Website, and facilitate purchase procedures. Acera Travel also uses Web Cookies to monitor the pages users visit during each Website session, both to enhance users’ experiences and to gain insight into how the Website is being used. As with other Non-Personally-Identifying Information collected from users of the Website, Acera Travel analyses and shares in aggregated form information collected using Web Cookies, aiming to improve understanding of how the Website is being used by Acera Travel, its partners, and others.
Users of Acera Travel who do not wish to have web cookies placed on their computers should set their browsers to reject web cookies before accessing the website. Please note that some features of the Website may not function properly without web cookies. Website users who reject web cookies assume all responsibility for any resulting loss of functionality.
Third-Party Advertisers: We might utilize third-party advertising companies to display ads when you access our Website. These firms may utilize information (excluding any Personally-Identifying Information) about your visits to our Website and other sites, found in Web Cookies, to provide advertisements about goods and services that might interest you. By using a tool created by the Network Advertising Initiative, you can opt out of multiple third-party ad servers' and networks' Web Cookies at once. If you require additional information about this practice and to know your options about preventing this information from being used by these companies, you can follow these links:
http://networkadvertising.org/managing/opt_out.asp
http://preferences-mgr.truste.com/
http://www.aboutads.info/choices/
If you want to know the identity of the third-party advertising companies we are currently using to serve ads, please contact us.
We might permit advertisers to choose the characteristics of users who will see their advertisements, and we may use any of the Non-Personally Identifying Information we have collected (including information you may have chosen not to reveal to other users, like your birth year or other sensitive personal information or preferences) to select the suitable audience for those advertisements. We do not identify you to the advertiser.
Web Beacons: A "Web Beacon" is an object embedded in a web page or email, usually invisible to the user, that allows website operators to check if a user has viewed a specific web page or an email. Acera Travel may use Web Beacons on the Website and in emails to count users who have visited certain pages, viewed emails, and to deliver co-branded services. Web Beacons do not access users' Personally-Identifying Information. They are a technique Acera Travel may use to compile aggregated statistics about Website usage. Web Beacons collect only limited information, including a Web Cookie number, time and date of a page or email view, and a description of the page or email where the Web Beacon resides. You cannot decline Web Beacons. However, you can render them ineffective by declining all Web Cookies or modifying your browser setting to notify you each time a Web Cookie is tendered, allowing you to accept or decline Web Cookies on an individual basis.
Analytics: We may employ third-party vendors, including Google, who use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) collectively to inform, optimize, and serve ads based on your past activity on the Website, including Google Analytics for Display Advertising. The information collected may be used to analyze and track data, determine the popularity of certain content, and better understand online activity. If you do not want any information to be collected and used by Google Analytics, you can install an opt-out in your web browser (https://tools.google.com/dlpage/gaoptout/) and/or opt out from Google Analytics for Display Advertising or the Google Display Network by using Google's Ads Settings (www.google.com/settings/ads).
Aggregated and Non-Personally-Identifying Information: We may share the aggregated and Non-Personally Identifying Information we collect under any of the aforementioned circumstances. We may also share it with third parties and our affiliate companies to develop and deliver targeted advertising on the Website and on third-party websites. We may combine Non-Personally Identifying Information we collect with additional Non-Personally Identifying Information collected from other sources. We may also share aggregated information with third parties, including advisors, advertisers, and investors, for the purpose of conducting general business analysis. For instance, we may inform our advertisers about the number of visitors to the Website and the most popular features or services accessed. This information does not contain any Personally-Identifying Information and may be used to develop website content and services that we hope you and other users will find of interest and to target content and advertising.
COLLECTION, USE AND DISCLOSURE OF PERSONALLY-IDENTIFYING INFORMATION
Acera Travel Communications: We may occasionally use your name and email address to send you notifications regarding new services offered by the Website that we think you may find valuable. We may also send you service-related announcements from time to time through the general operation of the service. Generally, you may opt out of such emails at the time of registration or through your account settings, though we reserve the right to send you notices about your account, such as service announcements and administrative messages, even if you opt out of all voluntary email notifications.
Disclosure of Your Personal Information: Acera Travel will disclose Personally-Identifying Information under the following circumstances:
By Law or to Protect Rights. When we believe disclosure is appropriate, we may disclose Personally-Identifying Information in connection with efforts to investigate, prevent or take other action regarding illegal activity, suspected fraud or other wrongdoing; to protect and defend the rights, property or safety of Acera Travel, our users, our employees or others; to comply with applicable law or cooperate with law enforcement; to enforce our Terms of Use or other agreements or policies, in response to a subpoena or similar investigative demand, a court order or a request for cooperation from a law enforcement or other government agency; to establish or exercise our legal rights; to defend against legal claims; or as otherwise required by law. In such cases, we may raise or waive any legal objection or right available to us.
Marketing Communications. Unless users opt-out from receiving Acera Travel marketing materials upon registration, Acera Travel may email users about products and services that Acera Travel believes may be of interest to them. If you wish to opt-out of receiving marketing materials from Acera Travel, you may do so by following the unsubscribe link in the email communications or contacting us using the contact information below.
Third-Party Service Providers. We may share your Personally-Identifying Information, which may include your name and contact information (including email address) with our authorized service providers that perform certain services on our behalf. These services may include fulfilling orders, providing customer service and marketing assistance, performing business and sales analysis, supporting the Website’s functionality and supporting contests, sweepstakes, surveys and other features offered through the Website. We may also share your name, contact information and credit card information with our authorized service providers who process credit card payments. These service providers may have access to personal information needed to perform their functions but are not permitted to share or use such information for any other purposes.
Business Transfers; Bankruptcy. Acera Travel reserves the right to transfer all Personally-Identifying Information in its possession to a successor organization in the event of a merger, acquisition, bankruptcy or other sale of all or a portion of Acera Travel’s assets. Other than to the extent ordered by a bankruptcy or other court, the use and disclosure of all transferred Personally-Identifying Information will be subject to this Privacy Policy, or to a new privacy policy if you are given notice of that new privacy policy and are given an opportunity to affirmatively opt-out of it. Personally-Identifying Information submitted or collected after a transfer, however, may be subject to a new privacy policy adopted by the successor organization.
CHANGING PERSONALLY-IDENTIFYING INFORMATION; ACCOUNT TERMINATION
You may at any time review or change your Personally-Identifying Information by contacting us using the contact information below. Upon your request, we will deactivate or delete your account and contact information from our active databases. Such information will be deactivated or deleted as soon as practicable based on your account activity and accordance with our deactivation policy and applicable law. To make this request contact us using the information provided below. We will retain in our files some Personally-Identifying Information to prevent fraud, to troubleshoot problems, to assist with any investigations, to enforce our Terms of Use and to comply with legal requirements as is permitted by law. Therefore, you should not expect that all your Personally-Identifying Information will be completely removed from our databases in response to your requests. Additionally, we keep a history of changed information to investigate suspected fraud with your account.
CONTACT
If you have any questions regarding our Privacy Policy, please contact our Privacy Officer at: frontdesk@aceratravel.com